2024 Annual Report, click to open Ecotrust Canada was born from a belief that a conservation economy could be co-created with local communities that saw themselves as part of, and not separate from, the natural world. Our organization has changed a great deal since then, but the throughlines that shaped those beginnings remain intact, including a dedication to working alongside rural, remote, and Indigenous communities; an emphasis on people in relationship with place; and centring our work on tangible, on-the-ground economic solutions. The continuity of this work reflects our spirit of innovation and a commitment to learning, listening, and adapting along the way. It is also the case that many of our solutions aren’t truly novel but are instead a ...
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