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Shannon Lough, Manager of Communications and Engagement, Ecotrust Canada

Shannon Lough,
Senior Manager of Communications and Engagement

Shannon Lough, Manager of Communications and Engagement, Ecotrust Canada

From Ottawa to Prince Rupert in Northern BC, Shannon has been sharing stories from the chambers of Parliament to salmon runs in the Skeena River.

After graduating from the Masters of Journalism program at Carleton University, she felt compelled to work in a rural community where her reporting could make a difference. She moved to Coast Ts’msyen Territory, Prince Rupert, BC, in late 2015 to share the stories of local people and keep them informed on their elected governments, policy, and economic development. For three and a half years, she reported and edited for The Northern View, a community newspaper.

While at the newspaper, Shannon covered innovative projects by Ecotrust Canada within the community and beyond. Impressed by the charity’s mission and work, she joined the Ecotrust Canada team in June 2019 as Senior Manager of Communications and Engagement to elevate the organization’s impact through compelling storytelling and multimedia content.

Shannon lives and works remotely on the Traditional Territory of the Attawandaron and Ojibway Peoples on the shores of Lake Huron. In her spare time, she works on her latest novel, teaches yoga, or enjoys the outdoors — running, paddling, or hiking.

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